Fishing in the Right Ponds: Where to Find the Ideal Clients You Want
October 14, 2025
Stop trying to convince or persuade potential clients that they should work with you —start qualifying
It’s not about more leads. It’s about better ones. Have you considered you’re not running in the right circles? Is it possible that you’re just not investing enough time around groups that have a sufficiently high concentration of Potential Ideal Clients? It’s likely you're not Fishing in The Right Ponds (FIRP)!
See How Top Advisors Use This Simple Strategy to Attract Ideal Clients Without Selling
Real-world examples of how to reverse the discovery process for powerful results
Watch how elite advisors are redesigning their approach and exploring new places to meet more people who are Potential Ideal Clients.