A Little Folding of the Hands to Sleep

That Nagging Feeling About Bitcoin? It Might Be Your Fiduciary Duty Calling.

Fellow Financial Advisors,
Ever had that nagging feeling you’re missing something BIG? I’ve been a Financial Advisor since 1981, and occasionally something comes along that demands Financial Advisory attention. This is game-changing for any Advisor delivering Comprehensive Financial Services.

In today’s rapidly evolving financial landscape, that “something” might just be Bitcoin. And let’s be frank, ignoring it could lead to more than just FOMO – think “Fiduciary-Oh-No!”

In my latest video (link below!), I dive into what I call the “worst-case scenario” for advisors: the very real possibility of clients questioning why Bitcoin and digital assets weren’t part of their financial conversation, especially if their portfolios underperform relative to this burgeoning asset class.

Sound a bit dramatic? Consider this: Bitcoin has been the #1 performing asset class in 11 of the last 15 years, with no 5-year rolling negative returns since its inception.

For 40 years, I’ve heard our industry search for truly uncorrelated assets. Bitcoin presents as one, yet many advisors remain dismissive or, worse, uninformed. With institutional giants like BlackRock and Fidelity now offering Bitcoin ETFs, and accounting rules (FASB) shifting to allow mark-to-market valuation, the “it’s too early” argument is rapidly losing steam. This isn’t just some fringe tech fad anymore; it’s a monetary network, digital property, or “digital gold” that is gaining serious traction.

Your high-net-worth clients are smart. They’re reading the headlines. They will ask. Will your answer be a well-informed discussion of its potential role and risks, or an awkward, “Uh, I don’t really look at that”? The latter isn’t just a missed opportunity; it’s a potential breach of the trust they place in us.
I’m not advocating for an all-in approach. I am advocating for rigorous education. My benchmark? A minimum of 100 dedicated hours to truly begin grasping this complex, yet increasingly vital, topic. The cost of ignorance is simply becoming too high.

My call to action for you today is this: As a financial advisor, Commit to mastering the topic of Bitcoin. Understanding this new asset class is a fiduciary responsibility.

Don’t wait for the “worst-case scenario” to become your reality. The time to learn, to understand, and to be prepared to advise competently is NOW.
Watch the full discussion here:
https://lnkd.in/gpacPNdF

To support your educational journey, I’ve created videos and articles as well as a dedicated Digital Assets section on TheMarkofMastery.com, designed for advisors like us, focusing on the fiduciary implications. Let’s elevate our collective understanding.

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