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Becoming the Star Advisor in the Digital Asset Era

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This webinar explores the growing relevance of digital assets—specifically Bitcoin—for financial advisors. While the broader category of cryptocurrencies is often discussed, this session makes a clear distinction: Bitcoin is the only asset in the space recognized by regulators as decentralized, issuer-free, and functioning as true digital money.

The focus is on why Bitcoin matters now more than ever. Financial advisors face a critical inflection point, as Bitcoin adoption accelerates among affluent individuals and their heirs. Advisors who cannot confidently explain key concepts like the mempool, sats, SHA-256, full nodes, and mining will be quickly dismissed by informed clients.

Bitcoin represents a new form of capital—programmable, self-settling, secure, and global. It operates without intermediaries and is backed by a decentralized network powered by modern cryptography and energy-based validation. As clients increasingly treat Bitcoin as savings—with returns far exceeding traditional assets—the challenge becomes clear: what can an advisor offer to compete with that?

The opportunity is significant, but so is the risk. Advisors must commit to mastering this space. The recommended approach is to invest 100 hours of focused learning across five core principles that define Bitcoin: open, decentralized, permissionless, secure, and bounded by energy.

The message is simple: Bitcoin is not going away. The profession must adapt or risk being left behind.

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About Mark McKenna Little

Mark Little is the ‘regular guy’ Financial Advisor whose unconventional approach to financial services acquired 1,242 clients.

Then in just 34 months he rebuilt his business from the ground up, shattering international records and boosting revenue by 412%

Read Mark’s Story here

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