Episode 14: The 2 Transparency Reports

"In this Advisor PACT™ Monthly Session, Mark McKenna Little clarifies when the 104-day process begins for new Ideal Clients and how to properly engage your Subject Matter Experts (SMEs) without wasting time or money He explains that the 104 days start only after two key events: (1) the client has provided at least 80% of their financial documents, and (2) they have officially joined your Ideal Client Community—typically marked by a payment or signed agreement. From there, he details the Three-Meeting Process™: the Initial Client Interview, Implementation Meeting (14 days later), and Initial Progress Update (45 days later), culminating in the Comprehensive Written Lifetime Financial Strategy at 104 days. Mark then shifts to transforming your compensation model, advocating for a Single, Simple Flat Fee™ and teaching advisors how to present only two service options—Option A (Truly Comprehensive Financial Services™) and Option B (a one-time Comprehensive Written Lifetime Financial Strategy™). He concludes with the Advisor PACT™—Protection, Attention, Coordination, and Transparency—introducing the Transparency Reports™ and Truth in Fees Exercise™ as tools to demonstrate integrity, build trust, and attract Ideal Clients through complete openness."