
How to Solve the “Willie Nelson” Problem
I like team members who are “hungry.” For me, “hungry” means they’re excited about the project and are eager for it to succeed. Attitude is everything, and “hungry” shows up

What We Can Learn from a Village Postman
What does “doing small thoughtful things for people” have to do with client acquisition? Well, I would say it was a key to my success generating revenue and acquiring Ideal

The Second Job of a Leader
I was recently asked by one of our clients, who are all professional Financial Advisors, for a working definition of “leadership” and “how do I know if I’m a good

Items Promised At Bill Bachrach’s April 2022 Dojo
As promised, here are the 6 items that Financial Advisors asked me to provide when I spoke live at Bill Bachrach’s recent Client Acquisition Mastery Dojo Workshop: Finally, here are

Stop Measuring The Wrong Things And Boost Client Referrals
Most Financial Advisors are confused about referral terminology and incorrectly describe many things as referrals which aren’t referrals at all. By using imprecise language things get confusing pretty quickly. Know

How long will it take to acquire my next Ideal Client?
While the Lead Generation method we teach will have you interacting with lots of new people almost immediately, the most common question I get from Financial Advisors is, “How long

The Two Client Acquisition Projects All Financial Advisors Must Master
As you may know, I’m working on a course about how I acquired more Ideal Clients faster than any other Financial Advisor on record, before or since. This is the most requested course we’ve

10 Hidden Benefits That Happen When You Focus On Unsolicited Client Referrals
While there are many successful client acquisition methods out there, none have a greater positive impact than focusing on Unsolicited Client Referrals (UCRs). As we discussed in my last post, UCRs occur

How to Grow Your Ideal Client Community Twice As Big In Half The Time
How successful are your current client acquisition methods? Are you adding new clients as quickly as you’d like? How much effort are you willing to make to increase the number

How I Acquired 1,242 Clients
As you may know, we are about to launch a new course for financial advisors based on the #1 question we receive from our members: “How did a single advisor
About Mark McKenna Little
Mark Little is the ‘regular guy’ Financial Advisor whose unconventional approach to financial services acquired 1,242 clients.
Then in just 34 months he rebuilt his business from the ground up, shattering international records and boosting revenue by 412%
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